Marketing Management

  • Development of marketing communications strategy, establishing the marketing objectives and the analysis of property management’s results
  • Development and elaboration of creative concepts based on the agreed marketing strategy
  • Preparation and review of the market budget
  • Overseeing the production of the marketing materials ensuring the delivered materials match their original intention
  • Definition of sales strategy for the real estate asset
  • Design the structure of the sales team, recruitment and training for in-house sales team
  • Selection and negotiation with 3rd parties as needed
  • Determine the need and create special financing tools for buyers together with the client and with the bank
  • Supervising and managing (as applicable) of sales team and process, follow up and monitoring sales activity
  • Manage /supervise negotiation process
  • Monitoring of timing and value of sales against the approved business plan
  • Client liaison
  • Management of delivery, hand-over and after-sales services for the real estate asset